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Building Designs
That Build Your Business.

My name is Evan Kossman and I fuel brand identities with bold creativity and purpose.

Web DesignWeb DevelopmentSEODigital StrategyCRO
Work
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Selected Work

Built to
Perform.

Strategy, design, and development built to drive real results.

All projects
PureFacts
01PureFacts

PureFacts

Led the end-to-end redesign of PureFacts' digital presence, modernizing their brand identity and web experience for enterprise wealth management clients.

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SADA on Mobile
02SADA

SADA

Drove impactful website and SEO strategies at SADA, leading projects that refined usability, boosted traffic, and increased lead generation for global audiences.

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Supporting Cast Canada
03Supporting Cast Canada

Supporting Cast Canada

Spearheaded the redesign of a nonprofit website, elevating user experience and engagement through innovative design and optimized functionality.

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Strategy.
Design.
Development.

From brand strategy and design to development and performance marketing, I work directly with clients to build digital presences that look sharp and drive real results.

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Web Development

Custom builds on Next.js, WordPress, Webflow, and Shopify, optimized for speed and Core Web Vitals.

Web Design

Conversion-focused interfaces crafted from wireframes through to polished, pixel-perfect delivery.

SEO

Technical audits, keyword strategy, and on-page improvements that move you up the rankings.

Digital Strategy

Clear roadmaps that align your web presence and marketing with measurable business outcomes.

Brand Collateral

Print and digital assets built to a cohesive system, from brochures and decks to social creative.

CRO

Data-informed copy, layout, and flow improvements that turn more visitors into customers.

Evan Kossman

Evan Kossman

As a results-driven creative with over 10 years of experience in web development, digital strategy, and project management, I have built and led cross-functional teams to deliver impactful digital solutions and drive measurable growth across diverse industries.

With a proven track record in technical SEO, UX optimization, and client-focused implementation strategies, I excel in problem-solving, value creation, and fostering collaboration within dynamic environments, including enterprise-level SaaS, marketing, and nonprofit sectors.

Managed the full digital presence for PureFacts, an enterprise SaaS company serving global wealth management firms. Oversaw website strategy, SEO, content governance, and performance optimization, aligning the digital experience with the brand's positioning in institutional fintech.

Spearheaded web development and SEO projects that drove a 40% increase in website traffic and a 30% boost in lead generation for clients. Redesigned user journeys and conversion paths through UX improvements and CRO best practices, increasing engagement while reducing bounce rates across diverse industries.

Drove digital growth for SADA, a premier Google Cloud partner operating across North America. Led technical SEO strategy, CMS migrations, and site performance improvements, increasing organic search visibility, improving Core Web Vitals scores, and contributing to qualified inbound lead generation at scale.

Led UI/UX design and digital strategy for iOS application development at Evoke. Designed intuitive, user-centred mobile interfaces from concept through to App Store launch, collaborating with developers and stakeholders to exceed engagement and download targets.

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Jump-Start
Your Business.

The best day to start your project was yesterday. The second best is today.